What aspect does the OECD AI Principles address?

The OECD AI Principles specifically address ethical guidelines for AI development, focusing on how AI systems should be designed, implemented, and governed. These principles aim to promote the responsible use of AI by ensuring that systems are developed in a way that respects human rights, fosters transparency, and enhances trust in technology. By emphasizing ethical considerations, the OECD seeks to provide a foundation for policy makers, organizations, and stakeholders to guide the development of AI in a manner that benefits society as a whole.

The other options, while relevant to the broader discussion of AI, do not directly capture the essence of the OECD AI Principles. The technological limitations of AI systems, marketing potential, and financial implications are important topics but do not fall under the ethical framework that the OECD seeks to establish with its principles. These aspects may influence the development and deployment of AI, but they are not the focus of the OECD's guidelines, which prioritize ethical considerations and responsible practices in AI development.